About our industrial roots

You want a steady hand at the tiller. We bring field-tested know-how, proven relationships, and an old-fashioned respect for real outcomes.

You want an advisor who knows a lathe from a ledger. We started in the trenches—industrial project bids, machinery procurement, capital markets. Our mission is simple: help you cut through jargon and misdirection, finding real value where others see only numbers. Over years, we’ve built relationships that last and processes that survive the unexpected. Every project, every partnership, we’re focused on practical outcomes. Vision for us is not a slogan—it’s a daily habit. You bring the ambition. We bring the blueprint, the elbow grease, and the record of getting things done.

Real market expertise

Hands-on industry background, with roots in machinery procurement and large-scale project finance, brings grounded insights to every client discussion.

Durable solutions focus

Our approach is to build solutions that endure, combining strategic planning with operational know-how and robust stakeholder relationships.

Value-driven process

Years spent in the field have taught us that true value lies in understanding both the numbers and the machines behind them.

Contact our advisors

Start a conversation with our team and discover how your capital can drive tangible industrial progress.

Say hello

Meet your industrial investment team

Our leadership team has worked through downturns, built factories from plans, and solved problems that don’t fit on a spreadsheet. They know the industrial sector’s realities—both the numbers and the nuts and bolts.

Raymond Lee Chong Wei

Raymond Lee Chong Wei

Lead consultant, industrial asset allocation and strategy

Manufacturing asset evaluation and multi-stage project turnarounds

Academic background

Master of Engineering Management, focused on industrial operations and asset evaluation, University of Malaya School of Engineering and Management

You’ll spot him on a factory floor before you catch him in a boardroom. He brings operational experience from heavy industry, having overseen both acquisitions and turnarounds. His steady approach has guided many through turbulent market cycles, always prioritizing practical solutions over theory.

Career highlights

Eastside Manufacturing Holdings - Senior advisor for major asset acquisitions and restructurings
Peninsula Capital Partners - Portfolio analyst for industrial sector investments

Key skill areas

Asset due diligence Industrial negotiations Capital structuring

Internal methodologies used

Operational risk analysis and scenario mapping framework Stakeholder value chain consultation model

Professional accreditations held

Chartered Industrial Asset Manager certification awarded by the Malaysia Investment Institute
Certified Project Finance Specialist accreditation with a focus on manufacturing assets
Amira Zainal Abidin

Amira Zainal Abidin

Director of project financing and stakeholder relations

Industrial project financing and supplier management for manufacturing clients

Academic background

Bachelor of Business Administration with a major in industrial economics and finance, Taylor's University Faculty of Business and Law

She knows the grind of regulatory paperwork and the art of negotiation with suppliers. Her background spans plant financing and operational improvement projects, always with a hands-on mindset. She’s known for translating technical complexity into actionable, client-ready solutions.

Career highlights

Kelantan Industrial Fund - Project lead for plant expansion finance projects
Riverside Procurement Group - Senior compliance and supplier relations manager

Key skill areas

Regulatory compliance Supplier negotiation Operational process mapping

Internal methodologies used

Supplier negotiation and regulatory alignment protocol Efficiency audit for operational process improvement

Professional accreditations held

Registered Industrial Project Consultant (RIPC) license for Malaysia
Certified Risk Assessment Professional in manufacturing sector projects
Hafiz Bin Shamsul Bahrin

Hafiz Bin Shamsul Bahrin

Senior analyst for risk and capital deployment

Industrial expansion analysis and capital deployment for growing enterprises

Academic background

Bachelor of Science in logistics and industrial operations management, Monash University Malaysia, School of Business

His roots are in logistics, but he’s become indispensable in risk analysis and capital deployment for industrial expansion. He’s built robust, repeatable processes for evaluating and executing growth opportunities, helping clients avoid common pitfalls and seize practical wins.

Career highlights

Selangor Growth Partners - Logistics and expansion risk analyst
Metro Industrial Solutions - Junior project evaluator in asset risk management

Key skill areas

Risk modeling Scenario analysis Logistics planning

Internal methodologies used

Risk-adjusted project deployment workflow Growth pipeline scenario testing model

Professional accreditations held

Certified Industrial Expansion Analyst for Southeast Asia
Professional Asset Risk Manager (PARM) certification
Cheryl Lim Siew Mei

Cheryl Lim Siew Mei

Operations director, asset reviews and capital advisory

Operational troubleshooting and capital allocation for industrial clients

Academic background

Master of Industrial Management with focus on process optimization, Universiti Teknologi MARA School of Industrial Technology

She is known for her ability to align cross-functional teams, bringing a sharp eye for operational bottlenecks and a knack for troubleshooting. Her work spans industrial asset reviews and advising clients on efficient capital allocation—always measured, always practical.

Career highlights

Northern Industries Advisory - Asset review and capital allocation consultant
Axis Plant Operations - Process improvement team lead

Key skill areas

Process optimization Asset review Troubleshooting

Internal methodologies used

Cross-functional team alignment framework Asset review and operational troubleshooting protocol

Professional accreditations held

Licensed Industrial Asset Advisor in Malaysia
Operational Efficiency Auditor certification

The philosophy guiding every client relationship and decision

#01

Clear, actionable guidance in every step

Clarity comes first. We believe your time is valuable. That’s why we strip away unnecessary complexity, focusing every analysis on what matters most for your industrial goals. Decisions are made with clear, actionable information in your hands, ensuring you never feel lost in financial abstraction.
#02

Long-term partnerships, not quick fixes

No shortcuts. Long-term relationships are built through honest dialogue and a willingness to roll up sleeves. We address tough questions directly and prefer conversations over presentations. This approach leads to partnerships that weather market cycles and regulatory changes.

#03

Resilience over trend-chasing strategies

The industrial sector rewards those who prepare for surprises. Our philosophy puts resilience ahead of trend-chasing. We help you navigate uncertainty, blending time-tested methods with adaptability when it counts.
#04

Practical, operationally rooted recommendations

Practicality is king. Every recommendation comes with a concrete action plan—rooted in operational reality and tailored to your ambitions. You get advice you can act on, not just theory.

Awards and recognition

2023
Asia Markets

Excellence in Industrial Asset Advisory

Recognized for innovative asset allocation processes that improved capital efficiency in mid-sized manufacturing enterprises.

2022
MIDA

Sustainable Project Finance Award

Honored for leadership in sustainable industrial project financing, contributing to regional manufacturing growth.

2021
Invest Malaysia

Outstanding Advisory Recognition

Awarded for strong stakeholder engagement and risk management practices in complex plant acquisition projects.

2019
Integrity Council

Transparency in Reporting

Commended for transparency and diligence in reporting, setting a standard for client trust in industrial capital advisory.